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CAIB 2007 in Guyana

POTENTIA participated in the annual conference for Caribbean Association of Indigenous Banks (CAIB) in the city of Georgetown,

Guyana.   Mr. Enrique R . O’Reilly was invited to deliver a conference entitled “Innovative Delivery Channels:  Opening Markets Beyond Boundaries”   The presentation, which was based on examples from clients using the FINANTIX Components and was very well received by the audience.    The main theme for this annual meeting was “Defining the Market Space”  Mr. O’Reilly showed that with the tools available within the FINANTIX product, these Indigenous Banks will be able to use the internet in an effective marketing driven channel to improve their market reach.